We believe in honesty and transparency within the beauty industry. Through our initiative "True Beauty is Retouch Free," we are actively addressing the impact that the beauty industry and social media can have on mental health and commit to retouch and filter free communication.
We want a significant change – a law against retouching. With a petition, let's urge Sweden to require influencers to declare photo edits and companies to end retouching on models. Together, we can make this a reality. Let’s break the norms. Join us in redefining beauty!
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